Plan every campaign,
every channel
Build multi-channel media plans with weekly budgets, flight dates, and Gantt timelines. Import from a spreadsheet or build from scratch — then watch actuals sync in automatically.
Real-time performance,
always visible
See pacing, spend variance, and platform-native metrics in one place. Know instantly which campaigns are overspending, underperforming, or on track — before your client asks.
Catch problems
before they cost you
7-day rolling CPA charts with target thresholds show you the moment a metric crosses into dangerous territory. The gauge turns red — you act before it becomes a budget blowout.
Everything else you need
PlanPulse is built end-to-end for marketing agencies — from campaign setup to client reporting.
Health Scoring
Dynamic scores across pacing, action completion, and performance — customisable weights per client.
Action Points
SET UP and HEALTH CHECK tasks auto-generated from your media plan with recurring due dates.
AI Chat Agent
Ask questions and get campaign insights in plain English — with full context on every client.
Daily AI Briefing
Automated summaries to Teams or email covering overdue tasks, pacing alerts, and upcoming launches.
Multi-Client Agency View
All clients in one dashboard. Filter by account manager, sorted by health score.
Funnel Analysis
Cross-platform conversion funnels with stage-by-stage metrics to find where leads are dropping off.
Anomaly Alerts
Automatic flags when performance drifts outside expected ranges — caught before they become costly.
Platform Integrations
Native connectors for Google Ads, Meta Ads, and GA4 with automatic spend data sync.
Playbook & Library
Store SOPs, channel specs, brand guidelines, and onboarding docs in a searchable team library.